Mobility as a Service is set to revolutionise the sustainability efficiency and convenience of transportation systems. However, to make this a reality it is imperative that public and private stakeholders come together. IMPACT>MOBILITY will unite mobility decision-makers in one room to find a win-win between the sustainability aims of the public sector and the commercially driven private sector. Build partnerships and move towards a scalable model for mobility as a service.
Mobility management refers to the promotion of sustainable transport. At the core of mobility management are 'soft' awareness-raising measures like information, communication and marketing campaigns. Mobility management measures do not necessarily require large financial investments and may provide cities with good value for money.