#SLOWDOWNCHALLENGE

By Mariliza Merti / Updated: 17 May 2021
Monday 17 May 2021 at 09:00
Sunday 23 May 2021 at 17:00
Europe-wide
Past event

I. BACKGROUND INFORMATION

Speed management will be at the heart of the 6th UN Global Road Safety week (17-23 May 2021), which is being coordinated by the UN Road Safety Collaboration and chaired by World Health Organization (@UNGRSW)

#SlowDownChallenge:

- Cycling, Walking and Swimming competition

- A social media campaign on FB, Twitter, Instagram

- A collaboration between the UN Road Safety Fund (UNRSF) and the European Union (EU)

II. OBJECTIVES AND AUDIENCE

Objectives :

- Support the initiative of the 2021 #RoadSafetyWeek

- Raise awareness and advocate for road safety with a focus on speed management

- Create a momentum to raise the visibility of the UNRSF, EU and its partners and promote collaboration for road safety

- Promote the fact that walking, cycling and sports like swimming contribute to fun, safe and sustainable mobility.

Audience:

- Road safety stakeholders, partners and donors

- Cities, local authorities

- General public

- Media.

III. MESSAGES & #

From the Road Safety Week campaign:

- Low speed streets save lives

- Low speed streets are the heart of community

- Low speed streets enable children and youth to thrive

Safe livable streets, made possible by low speeds, are at the center of the Sustainable Development Goal agenda. SLOW DOWN

For the UNRSF campaign:

- Replacing motorized mobility by walking, cycling or swimming contributes to safe and sustainable mobility

- UNRSF and partners can make the difference on safe and sustainable It’s well-being mobility

- Low speed= safety, health, well being, environment protection.

IV. WHO CAN PARTICIPATE ? #SLOWDOWNCHALLENGE

• INDIVIDUALS

• GROUPS - (ex. diplomatic mission, organisation, private company, school, association, representation, sport club, cities, local authorities, etc. ) For groups only, please register by sending an email, mentioning the name of the group participating to the challenge to unrsf_secretariat@un.org

For more information, please visit https://roadsafetyfoundation.org/