Winter contest in Trento: go to work by bike and win (Italy)

By Raf Canters / Updated: 01 Aug 2014
The Mobility Office of the Municipality of Trento has launched the winter edition of the contest go by bike to work ... even in winter. The initiative, which was proposed with success last spring, aims to encourage the use of the bicycle as a means of travelling to work.
The competition is open to all employees (full-time and part-time) of public agencies, private companies and schools located in the municipality of Trento. Participation is also open to commuters to the city of Trento, provided that they use the bicycle in association with the usual means of public transport (train, bus or cable car) or private car. People who wish to participate must indicate their commitment to the project, providing a contact person within their organisation. This contact person will have the task of promoting the initiative to employees and providing them with the necessary information. The contest entry is free, from now until February 29.

Participating employees will receive a calendar on which they will mark all the days in February and March that they travel to work by bicycle. People who have used the bike for at least 50% of working days will have the chance to participate in a final raffle, with prizes including a bicycle trip for two people, a bicycle, a subscription to a transport service or car sharing and cycling accessories.

The aim is to spread the culture of cycling and of slow mobility by emphasising the positive benefits in terms of the welfare of the workers and the environment as a whole.

Source: (in Italian)
More information: (in Italian)
Photo credits: Comune di Trento
Walking and cycling