Promotion of walking and cycling to school in Koprivnica. Croatia

By News Editor / Updated: 06 May 2015

School travel plans, developed in the scope of the IEE project Active Access ( have contributed to the considerable increase in the numbers of children walking and cycling to school, by including all stakeholders and decision-makers into the process. Mental and physical barriers are removed in the common effort to support and promote active travel.

Background & Objectives


Koprivnica, Croatia, is a walkable and cyclable city. Children walk to school from the age of 7. In the recent years, over-reliance on private vehicles has led to a reduction in walking, making it an increasingly unsafe option. Cycling to school is supported by the construction of safe cycling tracks and cycling courses for children, but it is still considered to be unsafe by a number of parents. Educators were concerned with the lack of physical fitness and self-confidence of young pupils, while medical professionals warned of the alarming rise in childhood obesity. Streets near schools were crowded. A number of measures were therefore undertaken to increase the number of children walking and cycling to school.




Promotion of walking and cycling to school began in the scope of European Mobility Week in 2002. Week-long activities were enthusiastically organised and implemented each autumn, leading to an increase in the number of children walking and cycling to school for several days in September. However, a considerable number of parents objected to this travel pattern, due to busy traffic in the streets near schools. A more systematic approach was needed. School travel plans were produced for four primary and two secondary schools, based on surveys of students', teachers' and parents' attitudes, traffic police reports and municipal plans for road insfrastructure improvements.>A number of promotion activities were organised. They included:


  • Walking buses for the youngest children accompanied by school staff, traffic police and community officers.
  • Travel Snake games for children in the lower grades of primary school;
  • "Safe and secure on my way to school" lectures by the local car club;
  • Cycling courses for the fifth-graders by the local car club;
  • Walking audits of streets in the vicinity of schools, by children, teachers and town officials;
  • Production of the network of safe and attractive walking paths (Koprivnica Health Paths) with schoolchildren's active participation;
  • Inclusion of walking and cycling promotion in the school curriculum;
  • Two week-long campaigns annually - Koprivnica Climate Week (21-27 March) and European Mobility Week (September), including walking and cycling promotion activities and competitions.




By applying school travel plans, all schools achieved a drop in travel by car of between 1% and 14%. Two schools achieved a substantial increase in cycling from 4% to 10% and 6% to 15% respectively. Walking increased at all but two schools by up to 4%. The perception of walking and cycling to school has been increasingly positive, while improvements to infrastructure and traffic calming measures have contributed to the safety of all sustainable transport users.

Walking and cycling
Mobility management
City of Koprivnica
Helena Hecimovic
Helena Hecimovic
measures - awareness raising
measures - campaigns
measures - mapping / routing
monitoring / evaluation
planning - network design
16 Oct 2012
06 May 2015