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London to host world-class cycling festival (UK)

By News Editor / Updated: 01 Aug 2014
The Mayor of London, Boris Johnson, has announced plans for London to host a world-class two day festival of cycling next year to attract tourists, generate jobs and showcase the city beyond the Games.

The first day of the festival will involve a family fun ride for up to 70,000 cyclists on an eight mile loop of closed roads around London's iconic landmarks. The following day up to 35,000 amateur, club and world-class elite cyclists will tackle a 100 mile course that will begin in the Queen Elizabeth Olympic Park and be based on much of the same route of the 2012 Games cycle road race, incorporating the scenic county of Surrey.

The event will be the first large scale event to used the Olympic Park when it reopens and is set to become an annual festival. Its aim is to promote London as a cycling city and bring millions of pounds of economic benefit through national and international participation and a long-term source of income to invest in improving conditions for cycling in the capital.

The cycle festival will support the delivery of the Mayor's cycle revolution in London. The Mayor has overseen a 15% increase in cycling over the last year alone. Six thousand hire bikes are on the streets of central London, which are used for 500,000 journeys a day and a massive expansion of the scheme eastwards will be launched later this year.

Source: Act Travelwise
Country: 
United Kingdom
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